// Overview
Ambrose Asphalt, Inc. is a family-owned asphalt paving and maintenance company based in West Ontario, Ohio, serving North Central Ohio since 2000. They handle commercial and residential projects – parking lots, roadways, driveways, sealcoating, and striping – for clients across Mansfield, Galion, Bucyrus, Shelby, and surrounding communities.
With over 25 years in the field, prominent local commercial work, and an A+ BBB rating, Ambrose had the reputation. Their website showed none of it. Janszen Media rebuilt their digital presence from the ground up to match who Ambrose Asphalt actually is.
// Services
// Challenges
// Results
The Challenges
Ambrose had built a strong local reputation over 25 years – commercial work for recognizable clients, a track record across North Central Ohio, and an A+ BBB rating. But a prospective client visiting the site had no way to know any of that. The old site was a flat six-page structure with no way to showcase completed work, no city-specific pages, and service descriptions that gave buyers nothing to evaluate.
The Solution
Janszen Media rebuilt the site around the two things commercial and residential buyers need most: evidence of the work, and a clear path to request a quote.
- Named project pages for commercial clients – Circle K Ashland, Starbucks Ontario, and Raising Cane’s Ontario, each with square footage, location, scope, and real photos
- Service pages rebuilt with depth, photos, and FAQs for both commercial and residential
- Service area pages targeting every major city Ambrose serves across North Central Ohio
- Careers page reframed around why someone would want to work at Ambrose – stability, meaningful work, team culture
- Quote form collecting name, address, square footage, project description, and photo upload on every page type
The Result
Ambrose Asphalt now has a site that matches the scale and caliber of the work they actually do. A commercial property manager can land on a service area page, see real project examples with square footage and scope detail, and submit a detailed quote request without leaving the site. Every submission arrives with enough project context to respond immediately.
